[June19KOREAWAVE]As South Korea begins to experience a heatwave with daytime temperatures reaching 30 degrees, demand for cosmetics that are easy to use in the summer is increasing.

According to Shinsegae International’s premium digital platform SIVILLAGE, from June 1 to 13, searches for summer beauty products such as sunscreen, cooling, soothing and UV protection increased 124% compared to the same period last month.

In response, the beauty industry has launched a string of summer products to capitalize on demand.

YUNJAC sells the “Coming and Coming Ampoule,” a product that reduces the skin’s temperature by about 4 degrees when applied, providing excellent heat relief.

The Calming & Compote Ampoule has a heat-calming effect and replenishes moisture lost from long hours of outdoor activity. It is quickly absorbed and not sticky, so it is popular among users for being easy to apply in the summer.

Yonjak’s Calming and Comporting Line includes five products in total, including ampoules, toner pads, toners, emulsions, and creams. The ingredients, made from six types of plant extracts with cooling properties, help to solve various skin problems that occur when the skin temperature rises.

Amorepacific’s Mamonde has launched “Coming Shot Azulene Sunscreen,” which has excellent cooling and moisturizing effects. This product has completed dual UV protection functionality certification to completely protect the skin from UV rays. It lowers the skin temperature by 3 degrees and provides an instant cooling effect.

It has a moisturizing texture containing eight types of hyaluronic acid, and has been confirmed to increase moisture levels more than moisturizing creams. It has a more moisturizing feel than creams, and can be used as a substitute for moisturizing creams during hot seasons.

It has a moist and smooth texture that minimizes the burden on the skin, and when used before a cushion or foundation, it allows for a neat and polished makeup look.

In addition, the skin-calming power of 99.9% high-purity azulene extracted from chamomile flowers has been combined with the powerful calming and antioxidant effects of niacinamide to maximize the synergistic effect.

(c)news1/KOREA WAVE/AFPBB News