(4 people, 4 colors, fun interpretation of golf) What’s included in the green fee?

(4 people, 4 colors, fun interpretation of golf) What’s included in the green fee?


Refer Report

‘The inside story of green fees’ by professional Jihan Yang

The golf industry has also been hit hard by interest rate hikes in the United States, making related industries difficult. I, too, am experiencing many changes. Some say that the steep rise in green fees has accentuated the downturn in the golf industry. However, as the value of the won has risen due to decades of economic growth, rising prices can be seen as inevitable.

In order for the golf world to grow further, it is necessary to accurately inform consumers about the details of the green fee.

The insurance premiums and benefits hidden in the green fee must be provided in detail so that consumers can prepare for emergencies (accidents, disasters, etc.) and receive various benefits.

Not long ago, a senior pro I respect set a course record of hitting 13 under in one round. Although it is a practice round and not an official match, I thought it would be meaningful as marketing material if the golf course provided appropriate compensation and promotion. However, it was quite unfortunate that the golf course was not very interested in this.

I thought that if the green fee had detailed consumer benefits or daily insurance, golfers would take advantage of it and visit the course frequently to play golf well. Small but attentive service will help golfers return to the course.

Gentry Professional Golf Team Yang Ji-han golf columnist

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Source: Korean